Google Ads with a fixed monthly fee. No percentage on spend.

Total cost has two parts:

1. Ad budget, what Google charges you directly. Typically $1,000–$10,000/mo for small and mid-sized businesses
2. The management fee, a fixed monthly price with us — included in your package from $499/mo

The management work covers setup, optimization and reporting, while the ad budget you give Google is separate and set entirely by you.

Unlike most agencies, we never take a percentage of spend, so you benefit fully when you scale, not us.

No, we charge a fixed monthly fee regardless of spend.

Most Google Ads agencies take 10–20% of the ad budget on top of a monthly fee. If you double the ad budget, you double their bill, even though the work is not proportionally larger.

With us the management fee is fixed and predictable, set by scope and not by how much you spend on ads. Full transparency, and you benefit fully from scaling the campaigns that deliver.

It depends on niche and geography. General guidelines:

• Local services (one city, narrow niche): $500–$1,500/mo is enough for real results
• National services or competitive niches (insurance, law, finance): a minimum of $3,000–$5,000/mo for the campaigns to optimize well

We never recommend starting below $500/mo — the data signal becomes too thin and Google cannot learn what works.

No — and you should be wary of agencies that do. Results depend on the competitiveness of the industry, landing page quality, product/offer, geographic reach and budget.

What we do guarantee:

• A transparent process with daily optimization
• A monthly report with concrete numbers
• A data-driven strategy, not guesswork

Average numbers from our clients:

• -38% CPL after 3 months
• +182% conversion rate on landing pages
• 1.7x better ROAS after 6 months

The standard term is 12 months with 3 months written notice before the end of the period. Other terms can be agreed individually and are stated in the quote.

You own all accounts yourself:

• The Google Ads account
• The Google Tag Manager account
• The GA4 account

We always set them up in your name with you as primary owner. When the agreement ends you get full access and can move to a new agency, run it yourself or pause the campaigns. No vendor lock-in on your Google accounts. See terms of service for full conditions.

Both, but in different proportions. They solve different problems:

• Google Ads: immediate traffic, best for short-term campaigns, launches and testing new markets
• SEO + GEO: compounding long-term growth and lower CAC over time

Our recommendation: Start with Google Ads to fill the lead pipeline immediately, and build SEO + GEO in parallel so you gradually reduce your dependence on paid traffic. Both are included in every package, and we often combine them for the same client.

The first clicks and leads can come within 24 hours of launch. Real data-driven optimization takes 2–4 weeks for Google’s algorithm to learn.

The average for our clients:

• -38% CPL after 3 months
• +182% conversion rate on landing pages after an A/B test round
• 1.7x ROAS improvement after 6 months

Rule of thumb: The higher the conversion volume (over 30 conversions/mo), the faster Google can optimize automated campaign types like Performance Max.

Every month you get a report covering four areas:

1. Spend and clicks per campaign
2. Leads and conversions with CPL and conversion rate
3. Top- and bottom-performing keywords and ads with concrete actions
4. ROAS and forecast for next month

The report is delivered as a PDF and a live dashboard. We walk through the findings in a monthly 30-min video call where we discuss what to prioritize next period.